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FORD Ford's Road to Recovery Paved with Hybrid Vehicles "250,000 hybrids is about 8-9 percent of the company's current U.S. sales. Toyota announced last month plans to make 25 percent of its U.S. sales hybrid by decade's end and roughly a million worldwide (they are currently on track to sell about 250,000 this year). Toyota has clearly demonstrated that mainstream buyers are ready for hybrids, and Ford has clearly recognized the market demand for fuel economy. Time will tell whether Ford continues to use hybrid technology for its fuel economy potential, as it has for the hybrid Escape, or begins to veer onto the path worn by GM and Chrysler to offer "half-hearted" hybrids that use the technology to boost performance, not fuel economy. "UCS estimates that, if Ford uses hybrid technology to boost fuel economy by 50 percent for its average vehicle, matching the gains of its Escape, the 250,000 cars will save half a billion gallons of gasoline over their lifetimes, and more than $1.5 billion at the pump (at $2.50/gallon). "Also in Ford's announcement today is a commitment to produce more ethanol-capable 'flexible fuel' vehicles. With fewer than 400 ethanol stations in the entire country, it will be important for them to follow through on plans to promote ethanol sales. Otherwise, their increased flexible fuel vehicle sales will actually exacerbate our oil dependence. That's because, under loopholes in current federal fuel economy rules, Ford gets extra credit for every flexible fuel vehicle it sells, regardless of whether it's powered by ethanol. For example, a flex-fuel Ford Explorer rated at 20 mpg is counted under federal rules as getting 33 mpg. Up to 1.2 mpg of an automakers' fuel economy obligation can be met through this loophole. The net result: 80,000 barrels per day more oil use today across the industry." - For more information about Union of Concerned Scientists, click here. |
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